Maryland based public affairs professional specializing in innovative graphic design.
Baltimore, Maryland
mdemanincor23@gmail.com
Resumé
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University of Maryland, College Park
BA in Communication (Public Relations) Minor in General Business
Graduated May 2018
Defense Information School
Public Affairs Communication & Strategy Qualification
Course ID: PACS-Q-DL-R-010-22
Graduated August 2022
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Lead Visual Information Specialist
National Park Service, Baltimore Area National Parks, April 2024 - Present
Fort McHenry NMHS, Hampton NHS, Star-Spangled Banner NHT
Visual Information Specialist Series 1084 (GS-11 Step 3)
Collaborates with park staff and management to identify interpretive and educational project objectives and emphasize key messages for visual communication.
Develops original, engaging designs for a range of temporary and permanent print or digital multimedia products, including but not limited to books, pamphlets, maps, posters, and reports.
Oversees the production process of unique exhibits and waysides, translating broad concepts into specific design features, advising on technical advantages of various formats, styles, media, and production/ installation methods while suggesting those best suited to meet project objectives and budget constraints.
Creates and publishes social media content, transforming park-wide interpretive themes and information into engaging and accessible digital media for an audience of more than 46,000 followers across Facebook and Instagram with total views consistently reaching over 100,000 each month.
Solicits and edits historical and environmental content and technical insights from park researchers and staff, converting scientific and field-based data into appealing material for public consumption.
Manages Fort McHenry National Monument and Historic Shrine’s website through the agency’s content management system to ensure public facing information is accurate, accessible, and up to date.
Applies NPS Interpretive Development Program principles, graphic design guidance, and self-initiated research of park-related themes to publications in order to ensure effective communication with varied audiences and stakeholders.
Collaborates with junior designers and vendors to ensure project specifications and National Park Service brand standards are met.
Designs and coordinates the publication of projects and promotions using specialized graphic design software including the Adobe Creative Suite, producing and finalizing logos (such as those created for Baltimore Blossoms and Fort McHenry’s NPS Centennial), illustrations, graphs, charts, and images, while determining the placement of text, art, and images to reflect the intent of the published materials.
Leads training on graphic design software and social media best practices at other national park units and regularly provides follow-up consultation.
Selects and procures supporting graphics material from partner and other government organizations to enhance text and ensures correctness and quality through proofing.
Designs visual communication materials to support speeches, briefings, and trainings, considering cost-effectiveness and project objectives.
Creates and organizes collections of visual elements including technical drawings and photographs intended to enhance public understanding of park resources, values, and needs.
Photographs wildlife, landscapes, and park events, adapting photography and editing methods to fit the desired final format (social media, print, etc.).
Writes, edits, and publishes articles (blog posts) that adhere to both the Associated Press (AP) and National Park Service style guides to highlight park events and initiatives.
Represents the parks at meetings, conferences, and workgroups to foster effective communication and working relationships within the agency and with external audiences.
Director of Publications and Graphic Design
United States Naval Academy, September 2018 - April 2026
Public Affairs Specialist (GS-9 Step 4)
Applied current techniques of publication and graphic design to the full range of print and digital multimedia products through proficient use of modern graphic design and media editing software.
Designed electronic and print publications by selecting appropriate photos, creating graphic design elements and themes, coordinating text, and ensuring output met specifications for desired platforms.
Supported USNA strategic communication objectives through thoughtful design and layout decisions.
Actively pursued methods to expand the reach of the department across cost centers.
Assisted individuals and departments within USNA in creating their own designs by providing expertise and guidance, maintaining a standard style guide for colors, logos, and fonts, and making common files available to academy staff and faculty.
Ensured all products aligned with USNA strategic communication objectives, maintained an annual calendar of major publications, scheduled professional training, and provided oversight for routine publications.
Continuously updated skills and knowledge through consistent training and research as design software and principles evolved.
Provided oversight, guidance, and support for publishing and printing requests by Naval Academy cost centers, applying appropriate GPO, DoD, SECNAV, and Naval Academy guidelines.
Prepared and maintained records for the Publications Branch, including printing requisitions, contracts, work schedules, deadlines, and documentation for adequate controls on the publications process.
Prepared planning notices assigning responsibilities for material submissions; selected photographs and typography, including typefaces and sizes; created detailed instructions for printers; participated in planning meetings with governmental and private printers; proofed high-resolution prints; and provided art services, including detailed layout development and final proofing and approval for printing.
Directed graphic design processes in projects involving multiple USNA graphic designers and employed enlisted sailors assigned to the Public Affairs Office to assist with project execution.
Collaborated with What's Up Media to annually produce the Navy Guide to Annapolis, an informational magazine about the academy and Annapolis area distributed to thousands of people through local businesses and the Naval Academy Business Services Division.
Oversaw the design of a permanent, interactive display in the Armel-Leftwich Visitor Center ensuring all visual elements adhered to USNA standards and coordinating with contractors to unite the aesthetic wishes of the academy with the available technological features.
Facilitated the transition from print to online publication as part of the public affairs plan for graduation and commissioning during COVID-19 shutdowns.
Created the logo used for the 175th anniversary of the Naval Academy communications plan and adapted it for promotional items produced by the Business Services Division.
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Advanced Social Media Strategy
Hootsuite
Credential ID: 54642318 Issued July 2022
Secret Security Clearance
Investigation Completed and Eligibility Granted February 8, 2019
Valid Through April 25, 2028